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SMA Insights

Insights

Perspectives on the next chapter of African sports media.

Approved perspectives on rights, production, technology, audiences and commercial opportunity.

Editorial directions

The conversations we are preparing

Media rights

The changing routes to African sports audiences

Territory, platform and access: the questions shaping a considered distribution strategy.

Coming soon

Production & technology

Building a practical automated production model

Why venue conditions and operating responsibilities matter as much as the camera.

Coming soon

Fans & commercial growth

Connecting content, community and commercial value

An editorial perspective on building fan relationships beyond match day.

Coming soon

Start with a brief

Have a perspective worth sharing?

Tell us about the property, the market and what you want to achieve. We’ll tell you where we can help.

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